Last week I was talking with one of my mastermind buddies about online business models, and the name of Pat Flynn and Smart Passive Income came up.
Now I won’t name and shame my mastermind buddy, but Steve he’d never heard of Pat, or the Smart Passive Income blog. We were near the end of our chat, so I sent Steve him a link and thought no more about it.
Now my mastermind buddy and I are in different time zones and when I woke up the next morning I had an email from him asking if I could get on Skype with him again as soon as he was awake.
So later that day we talked – and he was freaked out. He’d read Pat’s latest Income Report (June 2011) and couldn’t understand how he was making so much money and asked if I could explain how Pat’s business model worked.
As I’ve been following Pat since April 2010 I said I could, and we spent 30 to 40 minutes on Skype where I did an impromptu reverse engineering of Smart Passive Income and explained how Pat was so successful.
There are some fascinating lessons from Pat’s site and I thought it would make a great post to share those lessons. [Read more…]